How BIG do you see Benny becoming with this Def Jam/Rocnation push he is about to get?

[Hersh]

hes got a drake track.. shyts leaked but never officially released

 

[GreenGhxst]

Damn …. Lol now niggsz turning on Benny ? Rap fans man

I'm forever giving Benny a spin

But he likely won't hit levels of mainstream like 2Chainz or a Rick Ross

 

[Theflash]

Not watching anyone get big

 

[DontEemTry]

He needs a Jay or Nas feature. Maybe Drake or someone else too like Meek.

In 2023?

 

[BK The Great]

In 2023?

Not everyone cares for sales. Benny isn't going multi platinum so he doesn't need to worry about that.

 

[kt773]

In 2023?

Yes nikka, you play to your lane , his lane is people who like jay z and nas type bars not nba youngboy

 

[360dagod]

It increases his visibility outside of music if he plays his cards right...

The roc nation/def jam thing is a vehicle to stuff outside of music

 

[hex]

In 2023?

Nas is on the soundtrack to the #1 movie in America....kinda confused by your question.

Benny is never going to cross over, he'd be better off trying to reach the fanbases of similar artists.

Fred.

 

[tuckgod]

Not big at all. Maybe can hit 50k with the right feature/single. For instance maybe that Cole single would have got him to 50k first week with Def Jam pumping it, instead of the 20k he did independently. That's prob the ceiling IMO.

End of the day he's a 40yo balding dude with mutton chops...not even Interscope can do magic tricks.

/thread

 

[Heavy_Handz]

What bag? We still counting loans as wins?

Benny previously passed on major label deals and continued to drop independent albums. He was waiting for the right time & the right spot. He got his million+ dollar deal with Def Jam. I don’t know what else you want for me to say.

 

[Heavy_Handz]

What I think the vast majority of you dudes failing to realize is that the Def Jam deal is being looked at by Benny as a way to maximize his talent/abilities so that he can benefit the most from what he does. He wants to reach new heights in his career as far as expanding his sound, challenging himself by opening himself up to new chances and the possibility he may be able to create something previously not attainable independently. I don’t think Benny whatsoever is trying to be something he is not. That hasn’t been his M.O. throughout his entire career. He’s not trying to be Kodak Black or Lil Baby.

 

[Amestafuu (Emeritus)]

Benny previously passed on major label deals and continued to drop independent albums. He was waiting for the right time & the right spot. He got his million+ dollar deal with Def Jam. I don’t know what else you want for me to say.

I'm saying he didn't get a million *deal not dollars. A budget, a production loan. We don't know the stipulations.

People celebrate these deals only to say after the fact they not pocketing money

 

[mson]

Not big at all. Maybe can hit 50k with the right feature/single. For instance maybe that Cole single would have got him to 50k first week with Def Jam pumping it, instead of the 20k he did independently. That's prob the ceiling IMO.

End of the day he's a 40yo balding dude with mutton chops...not even Interscope can do magic tricks.

He's 40?

 

[Heavy_Handz]

I'm saying he didn't get a million *deal not dollars. A budget, a production loan. We don't know the stipulations.

People celebrate these deals only to say after the fact they not pocketing money

A million + dollar deal is something to celebrate.

 

[desjardins]

I don't see a market for him. Can't even say his ceiling is Pusha T cause at least Pusha T had 20+ yrs of cultivating a fanbase that aged with him. Benny is new to a lot of people, even old people.

Lowkey the Griselda play was a brilliant finesse. Westside look like he really positioned himself to eat in different lanes off the strength of a movement that has limited marketability or potential growth