Who Killed Fubu?

[Binary]

Mr. Cheeks to be honest.



Serious though, I still have that FUBU album and throw on Fatty Girl

 

[Jay58]

For Us...By Us on the low - LL Cool J


That line was one of the best subliminals in Hip Hop ever.

 

[bertyr]

who knew 20 years later Daymond John would be hustlin tea and the nubrella on a reality tv show

 

[Deoji]

DMV nikkas ain't never wear that shyt.

 

[AMcV'88]

my aunt bought me this one back in the day...

wore it once on vacation then never wore it again.
shyt drowned me, and i looked like some little Italian wigga cac.

Ludacris, LL Cool J, Keith Murray - Fatty Girl - YouTube

man, i remember being like to most of the broads in this video.

 

[☑︎#VoteDemocrat]

all that stuff is basic tees with logos.

 

[Danie84]

Fat Albert

 

[Sunalmighty]

Ehh, it was always corny. Urban trends don't stand the test of time. I don't think I ever had any of that ish, did have some Mecca and enyce. I'm 33, polo, Levi's, etc for me. Btw, I hit a Macy's and found some polo denim and supply jeans that were regular priced 145, some guy wife bought em and took em home to her man. He didnt like em, brought em back to the store, why did i get them joints for 18.99

 

[prophecypro]

and btw dont think these streetwear labels wont fade out either just like the urban brands, if they havent already (Obey, Alife, Crooks and Castle, Supreme, Crooks and Castle)

 

[DoomzdayzV]

98 onward had some straight up ridiculus shyt on the shelves. Remember when Levi's came out with the "Hard Jeans" in 98? Why the fukk would anyone wanna rock some shyt like that? Legs lookin like pieces of Lego n shyt.

 

[Reggie]

All hip hop related clothing lines usually have a short shelf life. From Mecca to Lugz to FUBU to Akademiks these type of lines are lucky if they have a five year run as being hot.

 

[thephatmack]

Simple.
Over exposure on anything kills its exclusiveness - thats the main reason people stop wearing a designer brand.
Happened with Tommy Hilfiger, Ed Hardy.. and I can see True Religion going under next.

Once the exclusiveness goes, and people stop wearing, one of two things happen...
The price stays the same and even less people bother as its not exclusive but expensive.
The price goes down to the point where its not designer anymore.

With FUBU you have the situation above, plus the fact that people dont rock baggy clothes so much.

The brand as a whole is worthless unless they start from scratch.

 

[ProfessionallyTrill]

Platinum Fubu killed Fubu.

at wearing Fat Albert. Hell even when it was in style Iceberg was the way to go for cartoon clothing

 

[Lord Beasley]

tommy hilfiger killed fubu

did juvenile kill girbaud???

 

[Yagirlcheatinonus]

@ RP55