Context matters. I could say 40 dollars a month, or 800, it depends on how you want to run your "sales funnel".
What's your age bracket - College Young Gun, Young Professional, Manager, Senior Exec? Cause if you young, you can be cheap. If you're old, they're expecting to be shown a good time.
How old are the chicks? The older they are, the more they want you to shell out. Is it worth it? The young ones smell better, the old ones know more tricks (c) Lil Tyty Lannister.
In general, I do well enough money wise that I'm not pocket watching, but let that chick's eyes linger on something that says market price, or she asks for the wine list...
How are you meeting these chicks?
- In person - the opportunity cost of going out. Assuming that you're trying to smang after the bar/club. That's the cheapest way to do this, and the best way imo. If you're just getting #';s....->
- Online - the time you spend finding chicks, matching chicks, chatting chicks, and getting them out, and then paying for whatever date you want. Some younger chicks will be cool with low cost stuff, but the closer the chick is to (her) marrying age, the higher the expectations are.
How often are you trying to go out with new chicks? If you're just hollering at broads at the bars and clubs, 4 drinks * 4 nights...
If you get a roster, how often are you going out with them? Even if it's just Netflix and Uber Eats, that adds up if you see them regularly, and increases the chance of feelings be caught (on your side or her side)
In general, I actually find hitting up new chicks to be cheaper (time and money wise) than "old" faithfuls. But the general trend is cats are lazy, and they want to keep hitting up the same broads....